Learn all about law firm marketing from different channels, to what works best, and more in this special guide to law firm marketing for attorneys.
eProphet Media has been delivering digital marketing services to law firms for over 15 years. In this guide, we explain some of the basics to help attorneys looking to improve their marketing.
The answer lies in showing how you are a leader in your practice area through an effective online marketing strategy.
But since you are already busy serving your clients, how can you care for each marketing task and stay ahead of your competition?
The answer: eProphet Media’s law firm marketing.
We’ve outlined key marketing resources below to give busy attorneys like you a clear understanding of each digital marketing solution to help you increase your client list and gain an edge in your market.
Learn more about our digital marketing services for attorneys and law firms »
Good law firm marketing sends the right message.
This messaging shows how you’re personally dedicated to your clients while also positioning yourself in your target market as a leader in your area of law.
If you want to take the right steps to grow your practice, now is the time to build your marketing plan.
Don’t know where to start? Don’t worry.
Since today’s legal marketing landscape is oversaturated, it has never been more important to know how to distinguish your firm from other law practices.
Effective digital marketing positions your firm exactly where the majority of people go to find legal help.
By utilizing the best digital marketing strategies, you can target the people who are actively looking for your specific legal services.
An effective marketing plan covers these elements:
• Improves your firm’s market penetration
• Attracts people looking to retain your legal services
• Cultivates high-quality online reviews
• Grows brand awareness
Learn more about how digital marketing can help you grow your practice »
With so many marketing options, lawyers often feel overwhelmed. So to help attorneys understand the most important digital marketing channels and how they work, we have created this guide.
Let us break down each internet marketing channel in detail, helping you see the purpose of each one, what benefits they can provide for your law firm, as well as any potential drawbacks.
Find out which law firm internet marketing channels to choose »
Every effort to market your law firm online revolves around an effective law firm website.
Let eProphet Media explain what every law firm website needs to attract the right clients, no matter the firm’s size, practice area, or market. These elements of law firm websites include:
Authoritative content surrounding your practice areas
Compelling insights and information about your firm
Attractive layouts that display properly on all devices
Features that drive qualified leads to contact you
Find out more about how to get an effective law firm website »
For clients to trust your law firm, they will first need to see a professional website that is designed to build authority.
That means your website needs to incorporate specific design elements in order to establish your practice as the best choice within your market. These law firm website design elements include:
• Increase brand awareness for your law firm
• Instantly establish your credibility
• Attract your ideal clients within your market
• Respond well for voice and mobile internet searches
• Make navigating your legal services easy
Like never before, people are using search engines like Google to find what they need – including their legal representation.
Effective search engine optimization (SEO) services help put your law firm website at the top of these search engine results to provide your practice with a steady stream of qualified leads.
Let us break down how aligning your law firm’s website with what search engines want provides you with one of the best marketing ROIs.
For over 15 years, eProphet Media has grown law firms of all sizes, markets, and practice areas by using the most effective digital marketing channels and strategies.
Having helped dozens of lawyers overcome their marketing challenges, we have the insights and experience needed to help you with anything related to attracting leads to your practice.
So if you have any question about marketing your law firm, our experienced marketing professionals are ready to provide the personalized answers you’re looking for. Call us today at 248-923-4590 or complete our contact form.
As your law firm marketing partner, we’ll deliver the results you’ve always wanted from digital marketing solutions tailored to your unique practice.
To see for yourself what we’ve achieved for attorneys like you, take a look at our attorney digital marketing results.
We’ve accomplished all this without lengthy contracts. Instead, our short-term contracts let you enjoy growth without a major commitment. We confidently know that once you start working with us, you’ll want the stream of quality leads to continue.
