10+
Years of Growth
Services:
Branding, Website and Content Development, Digital Marketing Campaign, Monitored Website Hosting, Search Engine Optimization (SEO).
Objective:
Back in 2010, solo practitioner Lowell Friedman was looking to grow his law practice. Focusing on criminal defense and family law, he met with eProphet Media to discuss his needs and goals. He wanted a clear path to get more clients and wasn’t sure what steps to take first.
Approach:
eProphet Media surveyed Lowell’s market and discussed what was unique about his practice. We wove that into his marketing, creating a web presence that has been consistently visible for his practice areas while representing who he is and how he helps his clients. Our work ensures that Lowell is found by potential clients searching the internet for family law and criminal defense assistance. More than that, we’ve helped him target new practice areas and helped him grow from a solo practitioner to a six-person firm with three attorneys.
Result:
In the past ten years, competitors have come and gone in Lowell’s market, but the one thing that has remained constant is that our digital marketing continues to generate leads. Over 90% of which are qualified, as reported by Lowell’s team, which means they have an immediate need for his services in his market. As our digital marketing strategies evolve based on the cases Lowell is seeking, the competition in his market, and the continuous cycle of changes Google makes to how they determine search visibility, we have consistently increased the number of leads generated each year for over ten years.